Why Motivating People Doesn't Work…and What Does, Second Edition: More Breakthroughs for Leading, Energizing, and Engaging audiobook cover

Business

Why Motivating People Doesn't Work…and What Does, Second Edition: More Breakthroughs for Leading, Energizing, and Engaging

By Susan Fowler

The second edition of Susan Fowler's book emphasizes the importance of applying motivation science, specifically self-determination theory, to address modern leadership challenges like hybrid work and retention by moving away from traditional motivation methods to foster choice, connection, and competence among employees.

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